What Is Your Approach Towards Affiliate Marketing?

Just taking a poll if you are already an affiliate marketer.

Are you mainly a PPC (pay-per-click) warrior?

Or are you building your business by free methods like article marketing?

Well, I am currently focusing on the latter. I do have a few Adwords campaigns going on, and they bring me visitors at times, but I have not really fine-tuned them to their potential.

Many affiliate marketers love the thrill of PPC. It's quick, it's straightforward and you don't have to spend the time to write articles again and again. But to be successful in PPC, you need to know the right keywords to bid for. Otherwise you may end up spending more money than you earn from the campaigns!

For me, I think it is even more satisfying if I can make my affiliate sales with free marketing methods. It can get quite draining when I have to remind myself to write articles one after another, but I insist on doing it for the long term benefits. The initial build up of articles is the worst I think. I aim to have 100 articles written by December this year and now I am only at the 82nd. I also went through a trial and error phase where I have to test my landing page and work around article topics that will attract search engine traffic.

I can get a few sales from one article alone, but also get no sales from 10 articles of another niche. So the returns I am getting is still not very consistent. A lot also depends on the niche that you choose. You have to weigh whether it is "hungry" enough, yet not overly competitive in order to get some success.

I guess I will still put my energy on free marketing methods as for now. I have just set up a new landing page for a niche and written two articles to submit at Ezinearticles. Not sure how things will work out, but I hope I am at least on the right track.